Bringing together the best elements of SBC Summit North America and SBC Summit Latinoamérica, this unified event delivers a sharp, dual-market focus on both North and Latin America.

Attendees can expect a bustling showfloor featuring 400 leading brands and sponsors, dynamic networking opportunities, and a robust conference agenda spread across five industry-themed stages. The 2025 edition also marks the debut of two new side summits: the Affiliate Leaders Summit and the Payment Expert Summit, offering even deeper insights into these evolving sectors.

Put simply, this is the must-attend event for anyone aiming to make an impact in the U.S. gaming market.

With the countdown well underway (yes, it’s only weeks away!), we’ve created a comprehensive checklist to help you prepare. Whether you’re there to forge new partnerships, gain strategic insights, or explore the latest innovations, this guide will ensure you hit the ground running in Fort Lauderdale.

Logistical Preparations

As we just mentioned, SBC Summit Americas is only a couple of weeks away; however, when you have been in the events game as long as we have, you quickly learn that some delegates like to leave it to the last minute.

If this sounds like you, do not fear—there is still time to get ahead of the game and effectively prepare for the event. Let’s explore some of the ways. 

Purchase Your Ticket!
Let’s state the obvious—you can’t attend SBC Summit Americas without a ticket. If you haven’t secured yours yet, the bad news is you’ve missed out on early bird discounts. The good news? There’s still a great deal on offer.

Our Group Pass is available for groups of three or more, giving each person a Full Event Pass—covering all three days of conference sessions, exhibitions, and networking—for just $500 per person. That’s a $200 saving compared to the standard solo ticket price of $700.

Even better, if you’re an operator or affiliate, you may be eligible for a complimentary pass. 

Lock in the Right Hotel (Without Breaking the Bank)
Let’s face it — between all the networking, meetings, and late-night parties, you’ll want a hotel that’s comfortable, close, and cool (yes, we mean A/C too). With this in mind, SBC has partnered with Connection Housing to offer attendees exclusive hotel deals, making it easy to secure quality stays at lower rates.  Browse the official hotel list here!

Need a Visa? Secure it Now!
Traveling to SBC Summit Americas from abroad? You may need a B-1 Business Visitor Visa to enter the U.S. for conference-related activities.

Check with your country’s U.S. embassy or consulate for details on how to book an interview, pay fees, and apply. You can also estimate interview wait times via the Visa Wait Time website. For more info, visit the Business Visa Center and review the Business Travel FAQs.

Plan Your Travel to the Venue and Avoid Rush Hour Traffic
Your travel plan could mean the difference between a quick 10-minute commute and a 30-minute delay. If you’re not staying near the venue and plan to drive or use a taxi/Uber, we recommend pre-booking your ride and checking peak traffic times to ensure a smooth, stress-free arrival.

Water Taxis
Want to skip the car altogether? Familiarize yourself with our dedicated Water Taxi system, running from Hollywood, Miami, straight to the doors of the Broward County Convention Center. It’s a scenic, breezy way to avoid traffic and soak in the Miami views.

Even better, dedicated Water Taxi stops are a short walk from eight of our official SBC Summit Americas hotels. Find out more about transportation options to SBC Summit Americas here. 

Sorting Badge Pickup
With 10,000 industry stakeholders expected at SBC Summit Americas, collecting your badge on the first core day could mean long queues and a delayed start. To avoid the wait, we strongly recommend planning ahead. You can skip the lines entirely by picking up your badge the evening before at the Official Opening Party on Tuesday, 13 May. 

Download the SBC Connect App: Your Dedicated Event Companion
If you thought Samwise Gamgee was the ultimate sidekick, wait until you meet the SBC Connect App—your essential companion on your fellowship to SBC Summit Americas success.

Here are just a few standout features:

• Meeting Planner
• Advanced User Search
• Private User Chats
• List of All Attending Companies and Exhibitors
• Full Conference Agenda
• Floor Plan
• Event Schedule
• On-Demand Access (For Full Event Pass Holders Only) 

Want to download now? The app is available to download for Android and IOS devices now!

Establish Your Networking Strategy Ahead of the Event

Networking is arguably one of the most crucial aspects of attending an industry event, so ensuring you are efficiently prepared could be the difference between securing that all-important deal and networking misery.

So, make sure you have checked the following tips off your list before you set foot in Florida! 

Identify Who You Need to Meet
Start by creating a priority list of the companies and individuals you want to connect with. Use the SBC Connect App to explore the full list of attending companies and exhibitors, and take advantage of the Advanced User Search to find key contacts relevant to your goals.

Start Your Outreach
Begin connecting with potential partners and contacts before the event. You can use the SBC Connect App’s private user chat to introduce yourself and set up meetings, or reach out through LinkedIn or email for a more personal touch.

Schedule Your Meetings in Advance
Lock in your key meetings before the event, you can even use SBC Connect’s built-in ‘Meeting Planner’, which is now live. By organizing your schedule in advance, you’ll arrive knowing exactly who you’re meeting and when, saving time and maximising your opportunities.

Make Sure Your Personal Branding Is Ready
Update your LinkedIn profile, bio, and website to reflect your participation in the event. Whether you’re attending, speaking, sponsoring, or exhibiting, make sure your digital presence is current and clearly communicates your role.

Announce Your Attendance on LinkedIn
If you’ve already booked your ticket, your confirmation email includes a special link that allows you to easily announce your attendance on LinkedIn. It auto-fills your profile details and gives you a customisable post template—complete with an “I’m attending” banner to help boost your visibility.

Pre-Plan Your Daytime Networking Activities
Avoid scheduling conflicts by reviewing the event schedule in advance. The SBC Connect App makes it easy to flag meetups and side events you don’t want to miss, such as the Global Gaming Women Breakfast Meetup, African Americans in Gaming Meetup, and the Water Taxi Happy Hours. Plan ahead so you don’t miss out!

Evening Networking Events: To ‘The Infinity’ and Beyond
Each core day of the event will conclude with a memorable networking party, hosted at some of the most lavish venues in Fort Lauderdale. Take note of the following events to make sure you don’t miss out or double-book your evening!

Here’s what to look forward to:

• SBC Summit Americas Opening Party
  Tuesday, 13 May, The Wharf
  Kick off the week with badge collection and networking drinks in a beautiful riverside setting.
• SBC Awards Americas 2025 (Separate Ticket Required)
  Wednesday, 14 May,  Pier Sixty-Six
  Celebrate the best in the business with a glamorous awards ceremony, complete with a three-course dinner and complimentary drinks.
• INFINITY Closing Party
  Thursday, 15 May, Daer Day & Night Club
  Close out the week in style with STEVE AOKI headlining an epic celebration of your success, connections, and unforgettable moments. 

Maximize Your SBC Summit Americas Experience

To make a lasting impression at SBC Summit Americas, every detail counts. It’s not just about identifying key industry leaders to connect with or picking the right networking events — it’s also about knowing which companies you need to visit on the show floor, where to eat, and which educational sessions will deliver the most value for your business goals. Strategic planning is essential to make the most of your time in Florida.

With just a few weeks to go, now’s the time to tick these essentials off your SBC Summit Americas checklist.

Plan Your Educational Agenda:
With five dedicated stages and over 250 expert speakers, getting clear on your educational priorities is essential. Browse the conference agenda in advance and use the “Add to Calendar” feature to create a realistic, well-balanced schedule tailored to your goals.

Want to keep things flexible?
Use the SBC Connect App to favourite sessions, so your personalised agenda is always at your fingertips. And remember—Full Event Pass holders get on-demand access to sessions after the event via the app, so you won’t miss out on anything important.

Establish a Show floor Action Plan:
With 400 leading brands exhibiting across the showfloor, it pays to plan ahead. Identify which companies are a priority for you, note their booth numbers, and save them in the SBC Connect App for quick reference. Avoid wasting time wandering the expo hall—every minute counts.

Plan Your Culinary Experience at the Food Festival:
While it might not be top of mind, staying fuelled is key to staying sharp. Thankfully, SBC Summit Americas is hosting a full-on Food Festival with a wide variety of vendors.

Full Event Pass holders will receive a preloaded food pass covering breakfast and lunch across the two core days. Expect everything from smash burgers and Cuban sandwiches to poke bowls and Boba tea—perfect for refuelling between sessions. Plan your culinary experience by looking at the floor plan here. 

Utilize the Event’s Specialized Summits:
SBC Summit Americas will feature two dedicated side summits: the Affiliate Leaders Summit and the Payment Expert Summit.

Each summit will feature its own dedicated showfloor and tailored conference agenda, offering a fantastic opportunity to connect with top-tier experts in the affiliate and payments sectors, gain actionable insights, and explore the latest innovations shaping these critical areas of the industry.

Show Floor Networking Opportunities:
In addition to featuring some of the biggest names in the industry, the show floor at SBC Summit Americas will also be home to several dedicated industry meetups. Highlights include the Global Gaming Women Breakfast Meetup and the African Americans in Gaming Meetup, offering meaningful spaces for community and connection. And don’t forget the Water Taxi Happy Hours, taking place each day just off the show floor — the perfect way to wind down and network in a unique, scenic setting.

These tailored networking opportunities are an excellent way to connect with like-minded professionals in a relaxed and engaging environment. Be sure to plan ahead using the event schedule, so you don’t miss out!

Final Thoughts

For attendees of SBC Summit Americas, preparation is key to experiencing everything the event has to offer. 

From securing your logistics—hotels, tickets, and travel—to refining your networking strategy and taking advantage of the summit’s unique features, this comprehensive checklist is designed to set you up for business success. Arrive fully prepared, confidently connected, and get ready to elevate your brand to unimaginable heights.